Stefanie Büttner (Erfurt University)
„Food is fundamental, fun, frightening, and far-reaching“, that is how Paul Rozin, an American scholar in psychology with strong interest in food, appropriately summarized the wide range of means a developing interdisciplinary field of Food Studies is concerned with when talking about food. Basically that alludes to this key term as a diverse, often neglected and nevertheless fruitful object of research on the one hand. On the other hand scholars interested in all sorts of food-related topics paradigmatically advocate for food as an analytical lens which enables fresh views on various contexts. Such a framework also structures the following project from a historiographic point of view. A strongly assumed interconnectedness of food, health and concepts of pleasure in relationship to both dietary and consumerist behavior ‘set the table’ from which American society during the 1970s and 1980s will be looked upon within this project.